May 15, 2007 at 12:13 pm
· Filed under Activism, Awareness, Celebrity
The accession of social and environmental awareness brings along a host of controversy with its popularity. People question the honesty and intentions of big business going the CSR route and people are even skeptical of certain remedies like microfinancing and carbon offsetting. However, I find celebrity endorsement to be the strangest of all these monsters. Movies, TV and music all have had their place in pushing culture towards social movements, whether it be Bob Dylan or An Inconvenient Truth, these mediums often become the impetus that compels society to take action. But now many celebrities not inherently associated with activism, unlike Bob Dylan, are on the forefront, speaking for various causes. An odd contrast to their causes is the fact that society tends to look down upon celebrity culture despite its popularity, even many that love and call celebrity gossip a part of their lives know it as “trash.” Like it or not, the more people that start thinking about social and environmental issues, the more likely that celebrities (who are people also!) will speak out about their own beliefs.
So why write about this? Because they are starting good. Celebrities are an example of how people can have an influence on the world at large. We each have our own strengths, which we can use to leverage and create change. Read the rest of this entry »
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April 7, 2007 at 8:18 pm
· Filed under Activism, Business, Environment, Links, Monkeysphere, Social Capital, Step It Up, Timebucks, Understanding
Inside the Monkeysphere
An interesting look into how we, as humans, think and view the world and others. The site uses monkeys to make learning about the limitations of human understanding a little more fun. Although it is “fun”, the implications of what is being said is enormous. Unfortunately, we are predisposed to being closed-minded and it takes conscious effort to not succumb to that.
Timebucks
Timebucks is a unique business that hopes to capitalize on people’s skills and services they need by providing a way to trade services. Using “time-bucks” as funds, people earn “time-bucks” by either purchasing them or by providing services to others. “Time-bucks” can also be bought for $1 a unit, with a standardized pricing of 15 “time-bucks” for all services. So why is this good? Because the motivation is to help others, instead of profit from them. Think social capital instead of monetary capital. Also the “time-bucks” can be donated to non-profit organizations and a small amount is used to keep themselves sustained.
Step It Up
April 14th is going to be a big day for climate change as many prepare to rally in various communities. The message this year is “Step it up, Congress! Cut Carbon 80% by 2050!” The site helps individuals to organize and plan their own events and has sign-ups for others to join in. I expect a pretty big showing this year across the country since the build-up over climate change has been rising dramatically, especially with Al Gore’s An Inconvenient Truth getting so much media coverage.
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